
Feed product-usage events into health scores so engagement drives risk.
How it works
The tool
Mixpanel is a product-analytics platform that tracks how users engage with your product through events and user profiles.
Use cases
Drops in core-feature usage become risk drivers, catching disengagement 30+ days before a customer cancels.
Usage on top of billing gives a far sharper score than product analytics alone: billing tells you the value, usage tells you the trend.
Trial and new-customer activity feeds segments and playbooks that nudge accounts toward activation.
Popular combinations
Customerscore.io predicts each customer's next move (churn and expansion) and explains why, so your team knows exactly who to focus on.